November is a busy month for events in Shanghai. It marks the kick-off of the China Internal Import Export (CIIE) Exhibition. This was the 3rd year for the expo to take place and it was quite different from previous formats due to the safety pandemic prevention measures.
CIIE featured an impressive turnout of both Chinese and international companies coming from a variety of sectors including consumer goods, technology, and food products. Apart from brands that have exhibited in years past, there were a number of new brands eager to showcase new products ready to enter the Chinese Market.
Following CIIE, is the annual China Hotel and Food (FHC) exhibition, which takes part in conjunction with the ProWine exhibition. These expos feature F&B products and other industrial goods related to F&B. While the show was slightly smaller from last year, there was positive growth in the presence of domestic brands.
Overall these three exhibitions served as a valuable opportunity to bring global companies and industry experts together in order to better share insights, exchange information, and showcase their latest products and services.
