|
The Queen’s Birthday Party
|
|
On 6th February 2022, Her Majesty the Queen became the first British monarch to celebrate a Platinum Jubilee, with 70 years of service. To mark this milestone, events and initiatives took place this year all around the world. Last week, the British Embassy in Beijing organized a special event to celebrate the Queen’s birthday and to honor the 70-year jubilee at the Ambassador’s Residence in Beijing.
5 Star Plus Retail Design was assigned to create the event design concept, which included graphic design elements, event layout, and design execution. When creating the design, we aimed to pay a tribute to Her Majesty’s service to the British people. A 3D photo backdrop at the residence's entrance allowed guests to experience what it feels like to wave from the royal balcony of the Buckingham Palace. The royal purple color was chosen for the long carpet at the entrance welcoming every guest who entered the premises and leading them towards the marquee.
Inside the Ambassador’s Residence took place an indoor exhibition featuring photos of Her Majesty Queen Elizabeth II's State Visit to China in October 1986 and the Official Platinum Jubilee Celebrations held in London in June 2022. The exhibition layout resembled a maze to guide visitors and let them travel back in time.
|
|
|
|
|
|
As lined out in our article about resimerical design , designing office spaces that incorporate flexible & comfortable areas, materials with varying, soft textures, and soft, warm lighting, has a proven positive effect on the happiness, productivity, and general wellbeing of employees. The right design can evoke a sense of warmth & comfort, while overall being branded and in line with the brand’s positioning.
|
|
|
Before brands enter a market in a new country, it is essential to assess what store design strategy they should follow. The original store design is created to fit within its environment, but future locations in other countries may not have the same style. Some companies do not change their well-established look due to maintaining a consistent identity, such as IKEA, H&M, Apple, and Muji.
|
|
